7 For All Mankind jeans avaialble at Robert Smart Menswear in York (often referred to simply as Seven, Seven Jeans or 7FAM) is a premium denim brand founded by Michael Glasser, Peter Koral, and Jerome Dahan in 2000 and headquartered in Los Angeles, California. Dahan and Glasser, denim designers who had worked in the apparel industry for years, created the company in response to what they saw as a void in the contemporary denim market. Focusing on female denim lovers, the company was successful because of the fit, fabrics, washes, attention to detail, and the iconic swooping logo that adorned the product’s back pockets. A myriad of designer denim upstarts followed7 For All Mankind jeans in Los Angeles, making it the world centre for casual fashion. 7 For All Mankind’s proximity to Los Angeles makes the brand popular with celebrities and urban, fashion-conscious young adults. 7 For All Mankind jeans are characteristically tight-fitting and low-rise.
The denim collection uses various pocket embroidery designs. The signature logo is found on bootcut jeans, low-rise jeans, straight leg, boycut, wide leg, Jagger, Colette, Roxanne and others. Their A-pocket jean consists of an “A” stitched on the pocket.
Both the men’s and women’s line feature a variety of “washes” which combine fabric, color, and finishing techniques in various combinations. Washes include New York Dark, Medium Chicago, Bombay, and others.
The fits, washes and pocket designs available change with each fashion season.7 For All Mankind jeans available at Robert Smart Menswear York.
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